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Our Story

Jusu Body’s organic roots sprouted in Victoria, British Columbia, Canada with the opening of the the flagship Jusu Bar in 2014. Our belief in a zero-impact lifestyle quickly made us realize the pulp from our organic, cold-pressed juices was a nutrient gold mine, and Jusu Body was born. We’ve created conscious, clean, beautiful body products that are rich in vitamins and minerals. This is nourishment that goes way beyond skin deep.

All-natural, plant-based, clean personal care products. Because what you put on your body is just as important as what you put in it. Together, Jusu Body and Jusu Bar are inspiring health and energizing lives.

 At the heart of everything we do is our commitment to transparency, respect for the environment, and inspiring good health. Making the switch to truly clean products is one of the easiest ways to make a difference for your health and the planet.

What is Pulp Culture?

It’s an unapologetic dedication to good health. It’s embracing and supporting the people in our communities who help us get there –– the farmers, cooks, nutritionists, fitness instructors, and many more. It’s seeking out the best natural ingredients with the lowest impact. Nourishing, transparent, responsible. That’s Pulp Culture.

Bruce Mullen

Co-CEO, Founder of Jusu Bar

When Bruce Mullen and his family went through a personal tragedy, he realized how crucial it is to make better, healthier choices as early as possible –– and dedicated himself to helping other people make those changes. He’s passionate about motivating and educating others to take control of their health and wellness. Bruce took everything he’d learned about the benefits of cold-pressed juicing, organic food, and natural, chemical-free products, and opened the flagship Jusu Bar in 2014. He later teamed up with Sarah and Jusu Body was created in 2016.

Bruce's Recommendation

The Body Wash. It cleans, exfoliates and moisturizes all in one, so it’s also a great product to take when you’re travelling.

Sarah Bowder

President, Co-CEO

Sarah has a degree and background in engineering, and has always had an entrepreneurial spirit. After becoming extremely ill in 2008, she learned everything she could about getting her health back. Searching for something that would combine her expertise with her passion for uncompromising health led her to Jusu Body. After all, switching to 100% natural body products is effortless –– and the benefits are endless.

Like Bruce, Sarah is passionate about sharing all of this knowledge to help others before they get sick. This commitment to helping people and the environment is the driving force behind everything she does.

Sarah's Recommendation

The Face Cream! It’s the best I’ve ever used and there’s one for every skin type.

What we offer

Together, Jusu Bars and Jusu Body inspire health and energize lives. Jusu Bar’s cold-pressed juices, superfood-infused raw shakes, and grab-and-go food are made from 100% organic, non-GMO ingredients. You can also find our pulp-infused, all-natural Jusu Body products at our 12 locations in Victoria, Vancouver, and Calgary.

Visit us at Jusu Bar Find a Jusu Location